About ten months ago, I decided to treat myself to a Taylor acoustic from a nearby Guitar Center, and I’ve been receiving promotional mail from them each month ever since. A few nights ago, I received the May Savings Kit in the mail; a coupon book/mailer that actually contained a lot of great discounts!

Beyond the coupons, what caught my attention was the beat-up/worn type treatment applied throughout. It’s relatively subtle, but it really creates a cool overall vibe. The rough rock n’ roll borders are excellent accents as well.